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Slater named Rock-Nobles Beef Ambassador

Newly crowned Rock-Nobles Cattlemen's Association Beef Ambassador Jenna Slater stands among a grouping of feeder cattle on the family's farm southwest of Wilmont.

WILMONT -- Jenna Slater, daughter of Kent and Coreen Slater of rural Rushmore, was named the 2010 Rock-Nobles Cattlemen's Association Beef Ambassador earlier this week at the association's annual banquet in Luverne.

Slater, 15, is a freshman at Adrian High School, where she is active in volleyball, basketball and choir.

The Slater family operates a 1,000-head beef feeder operation with Kent's two brothers, Gary and Mark Slater, on farms in the Wilmont area.

Jenna Slater received her crown and sash Monday night from outgoing beef ambassador Katelyn Gravenhof, of rural Worthington.

Slater said she is looking forward to learning more about the beef industry and taking part in promotional events during her year-long reign.

"I'll ride in parades, hand out burgers (at Cattlemen's events) and be at the fairs," she said. "I'm looking forward to learning -- I'm excited."

Beef cattle production has been a part of Slater's life for as long as she remembers. In fact, raising cattle has been a family business for more than three generations.

These days, Slater mainly is responsible for watching gates as cattle are moved. During the summer, she helps both of her brothers, Trent and Jesse, feed bottle calves on the farm.

"I like helping my brothers with calf chores," she said. "Usually I fill up the waters, fill up the feed and wash bottles out."

Slater's uncle and RNCA board member, Russ Penning, convinced her to serve as the association's beef ambassador for the coming year.

"Last summer, during the races, he talked to me about it," said Slater. "He talked about it again (last) weekend. There wasn't a beef ambassador lined up yet."

With her long family history in beef production, Slater will share her story about beef throughout the coming year.

What is her favorite thing about beef?

"How it tastes," she said with a smile. Her favorite products are sirloin steak and beef jerky.

In addition to two brothers, Slater has a sister, Lexi. Outside of school and chores on the farm, Slater enjoys wakeboarding in the summer and snowmobiling in the winter.

Julie Buntjer

Julie Buntjer joined the Globe newsroom in December 2003, after working more than nine years for weekly newspapers. A native of Worthington, she has a bachelor's degree in agriculture journalism. Find more of her stories of farm life, family and various other tidbits at

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