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Fulda Area Credit Union Announces New Name

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Fulda Area Credit Union (FACU) is pleased to announce that effective July 1, 2022, they will now be Leading Edge Credit Union.

By selecting a new name, Leading Edge Credit Union has made an investment in both their future and the future of their members. As LECU, they are now able to provide a foundation of growth for many years to come as the credit union continues to grow, expand, and become more diverse. As a leading edge financial institution, the name now reflects the primary mission of providing exceptional financial products and services to benefit all community members and their future success.

Leading Edge Credit Union President & CEO Chad Merrihew commented, “We are excited to announce the next stage of our evolution with the introduction of our new name and logo. Since 1986, we have guided our members, helping them with their dreams, their banking and their money. We could not accomplish that without embracing change to evolve in order to better serve our members and our communities.”

In 2021, Fulda Area Credit Union was able to celebrate 35 years of business. “Between celebrating our 35th anniversary, and the global pandemic, this name change / rebrand could not have come at a better time. Adapting to change and adjusting our business model appropriately is something we have all had to consider in the past couple years. We are so thankful for our local, Fulda roots, and we are looking forward to continuing to serve southwest Minnesota for many years to come. Changing our name to Leading Edge Credit Union helps encompass all of the individuals and communities we serve”, stated Chief Marketing Officer Melissa Gehl.

Fulda Area Credit Union, now Leading Edge Credit Union, currently has 5 branches located in Jackson, Windom, Fulda, Worthington and the JBS plant of Worthington. Serving over 11,000 members, with $150 million in assets, Leading Edge Credit Union is now operating in 12 counties within southwest MN, including Murray, Pipestone, Rock, Nobles, Jackson, Martin, Watonwan, Cottonwood, Lyon, Lincoln, Brown and Redwood.

Leading Edge Credit Union Logo